IPR Hosts Snowbate Workshop

IPR recently hosted MN Film and TV and AICP Minnesota’s workshop on Snowbate, Minnesota’s rebate program for film and video productions. Approximately 40 agency directors, internal producers and commercial production decision-makers in the advertising industry were in attendance.


A panel of Snowbate policy experts was moderated by MN Film and TV Executive Director Lucinda Winters. It included Minnesota Film and TV’s Incentive Specialist Jill Johansen, Freelance Production Manager Andra Cekalla, and AICP Board President Jim Geib. The panel took questions and detailed ways that the Snowbate Rebate Program could help bring advertising clients and their productions to Minnesota locations.

Attendees were treated to a college tour by IPR Campus Director Norbert Kreuzer. Live Sound and Show Production Chair Peter Greenberg, along with students from the live sound program, provided sound and lights for the event. Also in attendance were digital video and media production chair Trey Wodele, and DVMP instructor Jim Lund.

The Snowbate program offers a reimbursement of 20-25 percent on production funds spent in the state of Minnesota.

The Association of Independent Commercial Producers (AICP) is a national organization that acts as the industry voice and serves as a source of education and information to its members.

The Minnesota Film and TV Board is a nonprofit professional service organization that has been serving Minnesota for over 30 years. Its mission is to “create jobs and economic growth by promoting and supporting the state’s production industry.”

IPR is proud to partner with these professional organizations and looks forward to future collaborations.

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